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Things Will Get ‘Wicked’ at the NBC Experience Store Starting This Sunday

Wicked, one of the most popular shows on Broadway, will mark its tenth anniversary on Oct. 30, 2013. To celebrate the occasion, there are a number of special events leading up to the milestone. Starting Sunday, Oct. 20, the musical will be taking over the NBC Experience Store in Rockefeller Center. Elaborate and now iconic costumes from the musical will be on display including a display in the shop, and merchandise and memorabilia will also be on sale, through Nov. 1.

Wicked on Broadway

A scene from ‘Wicked’ on Broadway

You don’t have to wait to celebrate, though. Every weekend in October, Magnolia Bakery’s five New York locations will be serving Emerald City Cupcakes, while Eleni’s bakery in Chelsea Market will have boxes of Elphaba and Glinda-shaped cookies available through December 31. If you would rather wear your love of Wicked than it eat, Deborah Lippman created three nail polish shades inspired by songs from the musical – Defying Gravity, Popular and One Short Day – to celebrate the anniversary, available through Sephora.

Wicked opened on Oct. 20. 2003 at the Gershwin Theatre and, as of the week ending Oct. 6, 2013, the Broadway box office has taken $773 million. The show features direction by Joe Mantello (Assassins, Take Me Out), a book by Winnie Holtzman (My So-Called Life and Thirtysomething) based on Gregory Maguire’s novel, and a score by Oscar winner Stephen Schwartz (Disney’s Pocahontas, Pippin, Godspell). The story follows the political and social machinations behind the scenes of the Wizard’s rule in Oz before Dorothy’s arrival. Elphaba, later known as the Wicked Witch of the West, is really a compassionate advocate for the underprivileged in the magical land while Glinda, the Good Witch of the North, is not as angelic as she seems. The current Broadway company stars Lindsay Mendez as Elphaba, Alli Mauzey as Glinda, Carol Kane as Madame Morrible, Tom McGowan as The Wizard, and Derek Klena as Fiyero.

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